our work: website design for asa north architects

excited to share the latest design work for our friends and collaborators in crime. out of the ordinary for sure. a playful and rather different approach to web-design in this overly teched-out world. retro-future meets prankster-in-chief. what ever you do don’t let the website sit there all alone or there will be consequences. lots of fun designing it and very excited to see the finished piece launch after the conclusion of programing.

View finished work

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the good: moncler genius collaboration with designer craig green

moncler’s collaboration with british designer craig green, out in stores next week, has already made a huge impact on moncler’s perception. putting it up there as a serious player amongst the design greats. the collection is artful, bold, and yes impracticable. the value of this collab is not to be measured on the actual items sold but what it has done for the brand in its totality. while limited items from collection will be sought after the real value will come from the halo effect this has brought to moncler across all its lines. well done.

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the bad: fake followers, paid content pandering and how to navigate them all…

it’s a gold rush out there, but with very little gold. yes, granted we do live in a time where truths matter little and brand integrity has taken a back seat. where the same plastic faces appear to endorse horribly unwanted mass brands as well as the top luxury brands, where brand character and brand distinction has become a great fog. but as long as consumers are responding why should we care? well, as everything does, they will change too, what we should care about is… read more

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