“in our spot we wanted coco rocha to bring a sense of vibrance and freshness to her otherwise static, robotic work environment, and she did that in folds…” – ucef hanjani, creative director ceft and company.
for the launch of pepsi-co’s “g-series pro” ceft and company created and influencer event for a hand selected 75 guests–from the press elite, blogger-sphere and the world of professional sports. ceft and company turned georgio deluca’s (of dean & deluca) penthouse apartment into a pro-athlete’s dream pad, showcasing how for a pro, sports and life are inseparable. read more