THE GOOD: LOVE THIS CAMPAIGN FOR VERSACE BY STEVEN MEISEL

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fashion campaigns change each season, and seldom do they carry the brand’s personality. tom ford, prada, ralph lauren, calvin klein and a handful of others can be credited for their focused point-of-view, but the rest sway in the wind like dried reeds. this campaign for versace came roaring out of the mags like a ray of light. never had versace presented itself in such a different and appropriate manner than these series of photographs by steven meisel. depicting the over-the-top and ostentatious aspects, these photos are associated with every molecule of gianni versace’s overt style. you can love it or hate it, but it’s relentlessly what versace is all about. any self-respecting brand should always remain true to who they are, and versace did in this particular case.

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