BACKSTAGE: “THE ART OF FUN” CAMPAIGN CONTINUES WITH ROUND TWO

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a behind the scenes look with ceft and company’s latest installment for “the art of fun” campaign, created for donald pliner. photographed at spring studios, the series of images is a continuation of the original campaign that shed light on the brands playful DNA. this new campaign, focuses heavily on the artful side of the brand. 30 images incorporate their latest designs into the world of art. lookout for the complete campaign, to be released on our official site soon-ish.

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OUR WORK: New York Fashion Week SS18 show package

rush! rush! rush! the fashion clock never stops. our SS18 show package for one management. take a look at the detail and care put into the production of this necessary yet disposable, and possibly unimportant piece of collateral. well, we hope someone out there will appreciate it! see link below…

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BULLETIN: CEFT AND COMPANY DESIGNS ITS VERY FIRST SNEAKER

ceft and company is excited to announce their latest project, an apparel/shoe design collaboration with historic california sneaker brand; kastel. a collection of three footwear designs will be coming out in succession. shoes will be produced in limited numbers, so lookout for updates coming soon as you may want to get your hands on a pair… we are very excited about this one!

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OUR WORK: ART OF FUN CAMPAIGN INSTAGRAM VISUAL TAKEOVER

at ceft and company we acknowledge the importance of utilizing all facets of modern day marketing. social media has opened new doors of communication in the world of branding. with a focus to expand beyond displaying brand product, we ran a month long instagram campaign for donald pliner footwear. our visual takeover enlightened the audience to the true playful and artful nature of the brand, while simultaneously giving the client the tools necessary to continue to employ successful instagram branding.

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