backstage: here’s the new bread of vans – fresh off the wall
our latest work for vans – coming up soonish. the california brand still has a solid following amongst its die-hard core-followers. it also is one of the few footwear brands that is still affordable and not hyped. however in the past decade it has managed to seep into tribeca moms wardobes, and from there into elementary school apparel. our goal, in this exercise, was to re imagine the brand for the new generation of streetwear savvy gen zers and the new generation of skateres we personally know in washington square park. keep an eye out…
