the ultimate celebrity campaign is one that’s about the work and achievements that made the person a celebrity, not the facades or the physical self. for such a campaign to work, you’d have to dig deep to find the real innovators and true stars. ceft and company hand-picked and created this auto-portraiture campaign that gives the viewer a glimpse into the inner workings of geniuses such as director david lynch, editor graydon carter, astronaut buzz aldrin, architect jean nouvel, and actress anjelica huston. this is still one of our favorite campaigns to date.
we were inspired by 1950’s style etiquette books for our london olympics nike collaboration. used for the press and athletes attending the ceremonies, our book features models including yuri pleskun and hannah holman, captured by photographer max farago and creatively directed by ucef hanjani. read more
ceft and company receives yet another nod from the monaco world luxury award, this time for our work on the nike london olympics etiquette book. the monaco luxury award is the only global creative competition honoring creative excellence in luxury communication. awards aside, here is how the press felt about our work:
“the book…is one of the more impressive bits of printed paraphernalia to have come out of all things olympics-related…” –style bubble
“this is a beautiful 1950s-inspired etiquette book.” –creativity online read more
the beautiful fashion week show package designed and produced by ceft and company for supreme models receives a stunning review on models.com you can see the full package on our main site below.
nars cosmetics approached ceft and company with its desire to broaden its audience and create a presence in the social media world. the result: a website, which contains 12 step-by-step tutorials adapted from the pages of the book, “makeup your mind: express yourself”, by francois nars. the project marks the shiseido-owned company’s largest digital initiative to date.
