we are honored to start the year with our involvement in the creation and conception of the radio dreams film poster, which was selected for the 2016 rotterdam international film-festival and won best picture in the competition. previous winners include the likes of british director, christopher nolan, and french director, laurent achard. the graphics were inspired by the french movie poster designs of the past, and one of the most beloved of all cinematic geniuses, jacques tati. the final printed collaterals… read more
in collaboration with nike, ceft and company helped create the platform, visuals and the design for a series of images featuring heptathlete morgan lake along with highlights from nike’s fall collection featuring model oda nordengen. styled by zara zachrisson and photographed by paul jung in new york.
great idea, but unfortunately against the law… “paying influencers to promote your product (on social media, instagram, etc) without disclosure of such to the public can be considered a breach of federal trade commission guidelines.” case: lord and taylor vs federal trade commission…” in the heat of today’s social-media-frenzy, it is important to understand what laws apply, at least in the US market. this nugget was shared with us by our legal advisors during a recent project, and once again confirms that while many things appear simple, doing them… read more
we are excited about our collaborations with “the california project” and developing a series of “functional branding tools” for the varied needs of this unique art/fashion collective out of… guess where? california. more to come…
our friend, and editor-in-chief of refinery 29, christene barberich, at todays chanel SS16 airlines stint
we do miss the hay-days of paris fashion week, like those exciting shows put up by viktor & rolf and the like. however, karl lagerfeld is no stranger to marketing, and he’s quite clever at it, repeatedly making chanel stand apart from the other shows. after all, it’s one of the few big players to not be owned by a conglomerate. chanel billionaire patrons/owners, alain and gerard wertheimer, still walk in unnoticed but the show rarely does. great set, and a very clever photo opportunity for social media indeed, one to rival all photo-ops even that of net-a-porter’s upside down room…
