our work: digital brand consulting for timberland’s e-commerce website

what’s there to do on an e-comm website? a whole lot… ceft and company was commissioned by timberland to create a visual template for the imagery of their e-comm website. that began with the review of project details and market research, followed by ideation stages. the presentations covered everything from visual context and setting, to casting re-calibration, lighting, styling, as well as the “presentation-language” of the product through the imagery. to see the process click on the view finished work.