backstage: “the art of fun” campaign in time for resort season
focusing primarily on the whimsical side of the brand, this season certainly kept the “fun” alive. here is a peek into the process of bringing “the art of fun” to life. influenced by the tropical patterns incorporated into the SS collection, the context was set for the characters to develop. a beach side bungalow, covered with martinique wallpaper… a lush green garden, with room to lounge… all beautifully built within four-white-walls!