BACKSTAGE: WITH MODELS EGLE AND LEVA
behind the scenes look at ceft and company’s shoot with models egle and leva, photographer karen collins and creative director ucef hanjani.
BACKSTAGE
BACKSTAGE: MORE WITH MODELS EGLE AND LEVA
behind the scenes look at ceft and company’s shoot with models egle and leva, photographer karen collins and creative director ucef hanjani.
BACKSTAGE: ON THE SET OF ‘A MUSICAL ODYSSEY’ WITH COCO ROCHA
“in our spot we wanted coco rocha to bring a sense of vibrance and freshness to her otherwise static, robotic work environment, and she did that in folds…” – ucef hanjani, creative director ceft and company.
BACKSTAGE: AT PEPSI GSERIES LAUNCH
for the launch of pepsi-co’s “g-series pro” ceft and company created and influencer event for a hand selected 75 guests–from the press elite, blogger-sphere and the world of professional sports. ceft and company turned georgio deluca’s (of dean & deluca) penthouse apartment into a pro-athlete’s dream pad, showcasing how for a pro, sports and life are inseparable. read more
backstage: jawbone headset advertising with designer yves behar
technology advertising that isn’t just about technology. jawbone the manufacturer of wearable devices teams up with new york creative agency, ceft and company to create their “earwear” advertising campaign. designed by yves behar, the aliph jawbone bluetooth headsets were portrayed as more of an accessory, or even jewelry, rather than a technology device.
